Summer´s Eve
Originally shot as a spec spot in 2012, the client fell in love with this little gem. It started with Andrew Swee, executive producer at No Smoke, approaching me while on set to collaborate again on a spec spot. My answer was obvious ... "yes, absolutely." My next task was to find an easy-to-shoot comedy script. After poking around the agency, creative directors Tina Johnson and Terence Reynolds came forward. We managed to convince the client to allow us to use a script they did not approve, and we were off to the races. Flash forward to 2014 ... Summer's Eve purchases media, they have seen sales increase by 30%. This is one of my favorite production accomplishments.